Reads your market
Your brand, your audience and your competitors’ live ads — before a single frame is made.
Your complete AI ad studio
From brand brief
to approved ads.
Find the angle, make the video and image ads, approve them together, and publish — all in Salk.
$49 buys $49 of model usage.
Consumption-based. You pay what the models cost, nothing on top. See pricing
Free plan: 3 image ad ideas + 1 video ad idea per run.Your next campaignWorkflow preview
One brand. A clear creative direction.
Brand Kit → Creative → Chat
Creative directionA small ritual.
A fresh start.
Video idea
Make the everyday
worth watching.
The hook. The story.
The reason to choose you.
Image + video creative
“Make the opening punchier and bring our product in earlier.”
Team reviewCreate / Edit / Approve
Creative work for brands
with something to say.
Creative Intelligence
When making gets easy, what to make is the hard part.
Anyone can generate a video now. Salk decides which one is worth generating.
Picks the angle
Several directions, written and scored, so you only produce the one worth producing.
Learns from your results
Import your ad performance and the next batch is briefed on what actually converted.
So the engine compounds instead of restarting at every campaign.
One connected workflow
The whole journey.
One place to make it happen.
For teams that need a steady flow of creative to test.
02 / Ideate
Find the angle before making the ad.
Concepts drawn from your brand and your competitors’ live ads. Pick the directions worth producing.
Ideate · Example workflow
ANGLE 01
The everyday ritual
ANGLE 02
Your product, up close
ANGLE 03
A different perspective
ANGLE 04
The reason to switch
Build a video story around your strongest angle.
The free creative starter
See the ideas.
Then see the potential.
Fill in your Brand Kit. Get a first look at what your next campaign could be.
Create your free accountIdeas come from your Brand Kit; producing the ads spends credits.
3
Image ad ideas
Visual concepts and messaging to explore.
1
Video ad idea
A hook, story, and script to build on.
Paid plans return more directions per run, and a bigger budget to produce them with.
Made with Salk
Ideas look better
when they make it out into the world.
Supplements
The problem / solution ad
Supplements
A character with a story
Finance
Show the product in action
Beauty
Make the routine relatable
Beverages
Let the story do the selling
Food
Put the product first
Software, with a team when you need one
Your studio. Your level of support.
Create with Salk
Keep creative control, from research to approved ad.
- Brand and competitor context
- Video and image creation in Create
- Shared assets and team approvals
Create with our team
Bring in a Salk creative partner for strategy, production and review.
- Hands-on creative and production support
- Custom scope for your brand or agency
- Enterprise assistance from a Salk team member
Consumption-based pricing
What you see is what you pay.
A plan is a budget, not a quota. Every generation debits exactly what the model provider charges for it.
$49 → $49
in, to spend
Nothing skimmed on the way through.
10%
flat platform fee
Only when you add credits beyond your plan.
60 days
credits carry forward
Each renewal rolls the window. Top-ups never expire.
Free
$5
of model usage
1 video idea + 3 image ideas per Ideate run
Creator
$49
of model usage
5 video ideas + 10 image ideas per Ideate run
Studio
$149
of model usage
10 video ideas + 20 image ideas per Ideate run
Need a different mix or volume? Custom and Enterprise are scoped with our team. Explore plans
When the brief gets complicated
Need a more complex video?
Hand it to one of our AI video editors.
An experienced Salk editor builds it for you — inside your workspace, on your balance.
They work in your workspace
Your Brand Kit, your references, your approvals. Nothing to hand over.
They spend your credits
The same balance you’d use yourself — no separate production retainer.
You stay in the edit
Send notes whenever you like. They revise until it’s the ad you wanted.
Ask for an editor
Prefer a fixed price per deliverable? Order a pack
A little more clarity
Before you
get creating.
What is included on the free plan?
$5 of model usage to start — roughly ten image ads — plus 3 image ad ideas or 1 video ad idea per Ideate run. An idea is a direction and a script; producing the ad spends from that balance.
How do the paid plans differ?
By budget and by how many directions come back per run. A plan gives you its own price in model usage — Creator $49, Studio $149 — with nothing added on top. Creator returns 5 video or 10 image ideas per run; Studio returns 10 and 20.
Do my credits expire?
Plan credits carry forward 60 days and every renewal rolls the window, so an active subscription never loses them. Top-ups never expire, and cost the amount you ask for plus a flat 10% platform fee.
Can I change an ad before approving it?
Yes. Ask for changes in Create, then send the revised asset for review in Approve.
Can Salk make the ads for us?
Yes. An experienced Salk AI video editor can work inside your workspace and build them for you, spending your credits rather than a separate production fee. For bigger scopes we can staff strategy, production and review.
Can I publish straight to social or ad platforms?
You can publish supported media to connected Instagram, Facebook and TikTok accounts, or export approved assets for your campaigns. Launching paid campaigns and managing spend stays a separate step.
Your brand has a story. Let's make the ads.
Start with your brand.
See where it takes you.
Sign up free
Want a creative partner? Let's talk.