Free TikTok Ad Creative Grader
Upload your TikTok ad creative or cover frame and get an instant AI scorecard tuned for TikTok: native feel, first-frame hook, message clarity, and mobile legibility.
Your image is analysed in memory to generate the score and is never stored.
Example TikTok ad scorecard
Here is the kind of scorecard the grader produces for a TikTok creative. Upload your own above.
Opens like a polished ad, not native content.
Subject is clear but feels staged.
The offer is understandable quickly.
CTA is present but not native to TikTok.
Branding reads as corporate for the platform.
On-screen text is legible.
Vertical and phone-friendly.
Top fixes
- 1Open on a native, hand-held style first frame instead of a polished studio shot.
- 2Lead with a pattern-interrupt or question in the first second.
- 3Use TikTok-native captions and a CTA that feels like creator content, not an ad.
A stronger version
A stronger version trades the studio look for a native, creator-style first frame with a pattern-interrupt hook and on-screen captions that match the platform. It feels like content a user would watch, not an ad they would skip, while still landing the offer clearly.
The quick answer
A high-performing ad creative stops the scroll in the first second, makes one message instantly clear, and stays legible on a phone. The strongest creatives have an obvious focal point, a visible call to action, minimal text over the image, and visuals that match the offer. This grader scores yours on each of those dimensions.
Frequently asked questions
How does the AI ad creative grader work?
You upload an image of your ad. A vision AI model scores it against a fixed rubric: hook, visual clarity, message clarity, CTA, brand presence, text-to-image readability, and mobile legibility. You get an overall score, sub-scores with notes, and three specific fixes.
What makes a good ad creative?
A strong creative stops the scroll fast, communicates one clear message, has a single obvious focal point, keeps text minimal and legible on mobile, shows the brand or product, and ends with a clear call to action. The grader checks each of these.
Is my image stored or shared?
No. Your image is processed in memory to generate the score and is never saved to disk or shared. Nothing about your creative is retained after the grade is returned.
Which platforms does it work for?
It works for Facebook, Instagram, and TikTok creatives, and for most paid-social static and thumbnail formats. Telling it the platform and objective sharpens the critique but is optional.
Is the ad grader free?
Yes. You can grade one creative for free, then enter your email to keep grading. There is no credit card required to start.
Keep exploring
Generate the creative
We found the gaps. Now close them.
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